Strategic marketing management / David A. Aaker.
Material type:
TextPublication details: Hoboken, NJ : John Wiley, c2005.Edition: 7th edDescription: xii, 356 p. : ill. ; 23 cmISBN: - 0471359955
- 658.8 22
- HF5415.13 .A23 2005
| Item type | Current library | Home library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Books
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Chinhoyi University of Technology Libraries | Chinhoyi University of Technology Libraries | HF 5415.13 AAK (Browse shelf(Opens below)) | Available | BK0004126 |
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| HF 5415.129 ROS Marketing channels : a management view / | HF 5415.129 ROS Marketing channels : a management view / | HF 5415.129 ROS Marketing channels : a management view / | HF 5415.13 AAK Strategic marketing management / | HF 5415.13 AAK Strategic market management / | HF 5415.13 APP Applied strategic marketing / | HF 5415.13 APP Applied strategic marketing / |
Includes index.
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