Advertising and promotion : communicating brands / Chris Hackley.
Material type:
TextPublication details: London ; Thousand Oaks, Calif. : SAGE Publications, 2005.Description: 264 p., [8] p. of plates : col. ill. ; 25 cmISBN: - 0761941533 (hbk.)
- 0761941541 (pbk.)
- 659.1 22
- HF6161.B4 H33 2005
| Item type | Current library | Home library | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
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Chinhoyi University of Technology Libraries | Chinhoyi University of Technology Libraries | HF 6161.B4 HAC (Browse shelf(Opens below)) | c.027538 | Available | BK0034032 |
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| HF 6146.158 KUE Web advertising and marketing / | HF 6146.158 KUE Web advertising and marketing / | HF 6146.158TUT Social media marketing / | HF 6161.B4 HAC Advertising and promotion : communicating brands / | HG 178.33.15 FIS Beyond micro-credit : putting development back into micro-finance / | HG HG4026 FIN Financial management / | HG1.28FLI Doing interview research : the essential how to guide / |
Includes bibliographical references (p. [239]-246) and index.
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